We use business and user data and match them together, taking them into account while creating a strategic digital marketing and communication framework.
While we do regularly use most of the prominent classical, digital and SaaS marketing models while structuring digital strategies, we find out that most of them are not robust enough to truly fit our clients needs on a operational level. That is why the bulk of our work is dedicated to creating and implementing custom frameworks. All of the frameworks we develop are develop to fit the unique proposition of client´s business.
The bulk of our work is based on planning and conceptualizing various digital marketing strategies. We use business and user data and match them together, taking them into account while creating a strategic digital marketing and communication framework.
We use insights to create no-nonsense digital business and/or marketing strategies. Our strategies rely on various intents users have while using the digital world, therefore we rely on customizing established digital models like RACE or STDC (See, Think, Do, Care) to the client’s needs.
Within the strategy we emphasize our analytical approach to various digital channels and their interconnections, digital content elements with a strong focus on final conversions like direct sales or lead generation.