Don’t know which service you need?
Look at the challenges we usually solve

 

Optimizing the advertising budget, planning a new website and 70+ more challenges our clients usually encounter.

In business, there is rarely just one solution to one problem. There are always more solutions or ways to reach a solution. Our tools are digital, but the challenges we solve are always business-related.

If you don’t know whether you require SEO consulting, Advertising consulting or analysis of all digital channels, you at least know the challenges you face. Find them here and see how we can help you.

Challenge type

Business Digital Organizational Strategic Financial

Business

01
What are the common questions?

How do we create a digital strategy?

How to improvise less?

We are getting a lot of unqualified leads

We want to personalize our communication with the customers

Our agency is not responsive, what should we do?

We are not sure whether people would buy our products online

How to increase e-commerce cross-sell activities?

Should the full version of our product be available in free trial?

How can we improve our results quickly?

We want to track what our clients do

We don't understand our digital data

We want to connect our business and digital data

Can we automate our marketing efforts?

We see that competition is getting better, how do we react?

We want our old customers to buy more

We need new customers

We want to open a foreign market

We have a new product, how to market it?

We want a place where we can track all our customers

We need more leads

Our customers are leaving, what should we do?

We want to be a leader on the market

We need a digital activity roadmap

We want to beat our competitios

We need a clear marketing strategy

Our business results are getting worse

We want to increase our market presence

Is there demand for our project?

We don't know who our ideal customers are

What is our competition doing?

Do our customers even understand the product or service we offer?

Which products and services should we focus on?

How do we communicate our brand effectively?

How do we compete with Amazon?

Our competitors are far larger than us, what should we do?

How to categorize a huge product catalogue?

02
How we approach Business challenges?

Alongside digital, business challenges are at the heart of what we do. Our primary goal is to have an impact on business goals and objectives, and all of our consulting efforts are primarily based on business wants and needs.

03
Research

Working alongside our clients to gather as much relevant information as possible. Business and digital data are analyzed, interrelated, and recommendations for setting-levels are documented. This provides us with valuable insights used to develop further decisions.

04
Strategy

Clear digital business approach: by creating no-nonsense digital growth strategies, we ensure that any guess work and improvisation is reduced to a minimum. Our strategies rely on various intents users demonstrate while using the digital world, therefore we rely on customizing established digital models like RACE or See, Think, Do, Care.

05
Implementation

After defining a mutually agreed-upon strategic direction, we guide the implementation process. This translates into working together with our clients to put the strategic elements into operational practice, with regard to how they affect the day-to-day business activities and procedures.

06
Operations

At times, clients need to perform a thorough revision of their own internal operations. We support them in this by helping them create or upgrade teams, develop internal procedures and/or make other organizational shifts needed to truly practice a strategic approach to digital business.

04
Services we usually suggest

Digital Business Consulting
General Digital Audit
Digital Marketing Strategy
Martech Consulting

Digital

01
What are the common questions?

How to differentiate from competition?

How do we categorize our products?

Which platform to select for our e-commerce business?

How do we up-sell products on the website?

Why are are visitors abandoning the cart this much?

CRM and CDP data are not accurate

How to integrate various digital channels?

We need a full audit of our of our digital channels

How to scale our advertising

What is our current customer journey?

What should our customer journey be?

Are our current marketing reports good?

What are our competitors doing well?

How to choose media outlets to collaborate with?

How to find bottlenecks in user journey?

Did my SEO agency do a good job?

How do we build an newsletter list?

How do we track conversions?

We got an audit and we don't know how to proceed

Are our banners performing well?

How do we create high-performing landing pages quickly?

How to target users locally?

Is our Hubspot set-up correctly?

How do we explain to our web developers what we really want?

How do we automate our marketing?

How to motivate our users to create content for us?

How to connect marketing and sales data?

How to migrate to Google Analytics 4 (GA4)?

How could our log-in process be better?

Should we keep out-of-stock products on the website?

The product we're selling is to expensive to be bought directly online

How to clarify product features and benefits?

How to scale marketing with limited budget?

Are our PR activities SEO-friendly?

High traffic, low conversions

Are our Facebook / Google Ads doing well?

02
How we approach Digital challenges?

Digital challenges are at the heart of what we do. We have a deep understanding of the way businesses present themselves by using digital tools and channels, and we work with our clients to set up digital strategies and get the most out of available resources.

03
Research

Working alongside our clients to gather as much relevant information as possible. Business and digital data are analyzed, interrelated, and recommendations for setting-levels are documented. This provides us with valuable insights used to develop further decisions.

04
Strategy

Clear digital business approach: by creating no-nonsense digital growth strategies, we ensure that any guess work and improvisation is reduced to a minimum. Our strategies rely on various intents users demonstrate while using the digital world, therefore we rely on customizing established digital models like RACE or STDC.

05
Implementation

After defining a mutually agreed-upon strategic direction, we guide the implementation process. This translates into working together with our clients to put the strategic elements into operational practice, with regard to how they affect the day-to-day business activities and procedures.

06
Operations

At times, clients need to perform a thorough revision of their own internal operations. We support them in this by helping them create or upgrade teams, develop internal procedures and/or make other organizational shifts needed to truly practice a strategic approach to digital business.

04
Services we usually suggest

General Digital Audit
Digital Marketing Strategy
Website Consulting
SEO Consulting

Organizational

01
What are the common questions?

We want to hire a specialist, what should we look for?

We want to hire a CMO or marketing manager

Do we hire internally or find external teams?

Our team is slow to change

We are getting too many generic questions from our lead

Our employee quit, how to quickly find a replacement?

We find it difficult to follow our internal teams

How can we emphasize development of our digital teams and make them more prominent?

Should we hire or outsource our marketing team?

We need someone to coordinate our advertising team

We need someone to lead our marketing

We want to develop an in-house digital marketing team

We don't have time for all the digital activities

How to find freelance writers?

We have extremely limited resources, how to distribute them?

Our sales team doesn't collaborate with our marketing team

We want to minimize time spent on repetitive tasks

How can we provide the sales and customer support team with more information about leads and customers?

We want to align data analysis for multiple internal teams

How do we implement new processes into our workflow?

How do we collaborate better with our external teams?

What KPIs should our marketing focus on?

How do we make our work more transparent throughout the organization?

How do we react more quickly to change?

How do we integrate tools into our marketing workflow?

How do we implement and unified approach to marketing activities?

We need to improve our decision-making process

How do we prioritize?

We want to focus on what brings the most result

How do we educate our teams?

How can other departments understand us better?

How do we present results to the board?

How do we get decision makers on board with our ideas?

How can we review external collaborators?

How to make our decisions more data driven?

How do we act faster?

02
How we approach Organizational challenges?

We are not here to replace your team, nor to milk you for every penny. Rather, we’re here to seamlessly support and equip you with the data and understanding you need to sustainably scale your company.

03
Research

Working alongside our clients to gather as much relevant information as possible. Business and digital data are analyzed, interrelated, and recommendations for setting-levels are documented. This provides us with valuable insights used to develop further decisions.

04
Strategy

Clear digital business approach: by creating no-nonsense digital growth strategies, we ensure that any guess work and improvisation is reduced to a minimum. Our strategies rely on various intents users demonstrate while using the digital world, therefore we rely on customizing established digital models like RACE or STDC.

05
Implementation

After defining a mutually agreed-upon strategic direction, we guide the implementation process. This translates into working together with our clients to put the strategic elements into operational practice, with regard to how they affect the day-to-day business activities and procedures.

06
Operations

At times clients need to perform a thorough revision of their own internal operations. We support them in this by helping them create or upgrade teams, develop internal procedures and/or make other organizational shifts needed to truly practice a strategic approach to digital business.

04
Services we usually suggest

Digital Business Consulting
General Digital Audit
Digital Marketing Strategy
Martech Consulting

Strategic

01
What are the common questions?

We are looking to change our brand name, are there any potential problems?

We are expanding to a new market - how to increase our visibility?

We are launching an expensive campaign - how to plan budgets?

What are realistic deadlines for a web design projects?

How can we leverage and better integrate our marketing tools?

Is our martech solution relevant to actual business objectives?

We need customer data management strategy

How to use customer data more effectively?

We need an email marketing strategy

What kind of activities should we plan for user retention?

How should we prioritize different channels?

Should we redesign our website now or later?

Set the channels up or redesign a website first?

When should we increase or decrease our ad spending?

How to personalize our communication with different user personas?

How do we create a customer flow?

How do we prepare for new markets?

How do we choose between various channels?

How do we structure our user journey?

How do we segment our users?

We need a clear marketing vision

Do we prioritize SEO or PPC?

How do we distribute budgets?

Where should we increase marketing spending?

Where should we decrease marketing spending?

How does marketing support our business objectives?

How should we structure our KPIs?

What metrics should we be tracking?

How does our competition structure their marketing?

How do we increase user retention?

Should we be focusing on offline or offline marketing?

How does our funnel look like?

What is our competition doing?

Who is our target audience?

How much should we be spending on marketing?

How should we structure our marketing strategy?

02
How we approach Strategic challenges?

No two companies are the same, and doing digital marketing without a clear strategy in mind leads to low utilization of resources and bad budget management. We are often tasked with helping our clients develop marketing strategy. Whether we are combining multiple channels or focusing on a single channel, our marketing strategy always has a methodological background and is oriented towards making the most out of available resources.

03
Research

Working alongside our clients to gather as much relevant information as possible. Business and digital data are analyzed, interrelated, and recommendations for setting-levels are documented. This provides us with valuable insights used to develop further decisions.

04
Strategy

Clear digital business approach: by creating no-nonsense digital growth strategies, we ensure that any guess work and improvisation is reduced to a minimum. Our strategies rely on various intents users demonstrate while using the digital world, therefore we rely on customizing established digital models like RACE or STDC.

05
Implementation

After defining a mutually agreed-upon strategic direction, we guide the implementation process. This translates into working together with our clients to put the strategic elements into operational practice, with regard to how they affect the day-to-day business activities and procedures.

06
Operations

At times clients need to perform a thorough revision of their own internal operations. We support them in this by helping them create or upgrade teams, develop internal procedures and/or make other organizational shifts needed to truly practice a strategic approach to digital business.

04
Services we usually suggest

Digital Business Consulting
General Digital Audit
Digital Marketing Strategy
Martech Consulting

Financial

01
What are the common questions?

How to optimize our marketing budgets?

How to know if we are overspending?

What is a good price for a new website?

Which SaaS payment model should we use?

Are we overspending the advertising budget?

We want to make more money from our website

We want 20% of our income to come from digital channels

We want to increase our average order value

We want to increase our market share

We want to increase our digital ROI

We want to up-sell or cross-sell

We want to upgrade up-sell and cross-sell activities

Which Martech stack is relevant for our business?

Did we use CRM to full potential?

We invest too much in tools and want to optimize them

Are we spending too much on marketing?

What are realistic financial targets for our website?

What should our marketing budget be?

How should we distribute budget across various marketing channels?

Where should we cut costs?

How to improve online sales?

How to reduce our reliance on middleman?

How much should we be earning for marketing to make sense?

How do we know what's a good price for a certain activity?

How do we increase our customer lifetime value?

We want to cut costs on advertising budget

What's the value of our leads?

How do we track the value of certain interactions?

What's the value of the goals we set up?

Are our external agencies overcharging us?

How do we set financial KPIs for our marketing teams?

What is the worth of every touchpoint?

How do we measure funnel worth?

Are we underspending?

How much is our competition spending?

What is the ROI on e-mail marketing?

02
How we approach Financial challenges?

Marketing should drive business results – simple as that. We often work with clients on projects that require us to consider the way their marketing efforts impact the bottom line and we’re tasked with prioritizing activities, optimizing budgeting, analyzing user data and other activities that are primarily aimed at the financial aspect of marketing communication.

03
Research

Working alongside our clients to gather as much relevant information as possible. Business and digital data are analyzed, interrelated, and recommendations for setting-levels are documented. This provides us with valuable insights used to develop further decisions.

04
Strategy

Clear digital business approach: by creating no-nonsense digital growth strategies, we ensure that any guess work and improvisation is reduced to a minimum. Our strategies rely on various intents users demonstrate while using the digital world, therefore we rely on customizing established digital models like RACE or STDC.

05
Implementation

After defining a mutually agreed-upon strategic direction, we guide the implementation process. This translates into working together with our clients to put the strategic elements into operational practice, with regard to how they affect the day-to-day business activities and procedures.

06
Operations

At times clients need to perform a thorough revision of their own internal operations. We support them in this by helping them create or upgrade teams, develop internal procedures and/or make other organizational shifts needed to truly practice a strategic approach to digital business.

04
Services we usually suggest

General Digital Audit
Digital Marketing Strategy
Analytics Consulting
Ads Consulting