SEO Consulting

SEO audit, strategies and support

 

Remove unecessary complexity when it comes to SEO, streamline your workflow and focus on what matters.

 

We dismiss the notion that SEO should solely concern itself with organic traffic growth – we see this growth as a by-product of serving the most relevant result to the person searching for a piece of information. We see SEO as a practice of making sure that the information being served is the most relevant one and that no competitors can match that position. Whether we’re helping you with technical issues or making sure that your in-house team works according to a specific methodology, being relevant is the primary goal to us.

SEO Strategy and Planinng

SEO Audit

SEO Support

Here’s a list of challenges people usually have before hiring us
 

Our organic traffic is high but conversions are low.

How do we prioritize when it comes to SEO?

We have major indexing issues.

How do we stack up against our competition?

Is our SEO agency doing a good job?

We need quick wins.

Challenge type

SEO Strategy and Planinng SEO Audit SEO Support

SEO Strategy and Planinng

01
What is this service?

SEO strategy seeks to make sure that the website is optimized properly to adress all parts of the funnel adapted to all buyer personas. We place a great deal of emphasis on making sure that all the relevant user segments are covered, given their respective search intent, making sure you provide value for those seeking information as well as those wishing to make a purchase.

02
Why do I need this?

Either you want to make a new website, redesign a new one or are looking to make out the most out of your existing one, the goal of SEO strategy is to lay a healthy foundation for further SEO activities, without patching holes and with a clear goal and expectations. It’s a long term option for anyone wanting to take SEO seriously.

03
What’s your approach?

After we get access to all the necessary data, we are doing a phase of getting to know your industry, primarily from a business perspective. Then we make a plan and program of how we will lead the project. We work in detail on all the plans that need to be carried out within the project and we support the implementation of these things.

04
What results are expected?

Results expectations vary greatly from project to project but most of the projects result in three most common outcomes: 1. Long-term successful results from SEO- continuos effect on the bottom line. 2. Reducing or increasing the investment in SEO based on real results. 3. Automation of processes and decision-making, making you focus on other things.

05
What does the project look like?
 

1

Intro meeting and we send you a strategic document that you fill out.

2

We work out an SEO strategy through all parts, meeting where we review the strategy with you.

3

We plan and ensure the strategy is implemented.

Average duration - Duration varies according to the complexity of the website and industry in question, but it usually takes us 2-4 months to finish it.

 

SEO Audit

01
What is this service?

SEO Audit is the service you want when you already have been doing SEO and you want to evaluate your current efforts. The goal is to analyze the results and your website in general, proposing changes according to our findings. We divide the changes into short-term ones – those that can be implemented quickly within a month and something more long-term that takes more than a month.

02
Why do I need this?

An audit is used when someone has been doing SEO for some time and wants to check the situation from a neutral point of view. Our goal is neither to change the team nor to change the agency if you already work with them, but solely to make suggestions on how this can all be improved together. An audit contains a point-by-point proposal that a specialist or agency can implement and take SEO to the next level very quickly. The result of the audit may be, in theory, that every point is well made, but so far we have not encountered this.

03
What’s your approach?

In all these cases, we approach equally. We ask for access from you to the platforms used. We are doing a phase of getting to know your industry, primarily from a business perspective. Then we make a plan and program of how we will lead the project. We work in detail on all the plans that need to be carried out within the project and we support the implementation of these things.

04
What results are expected?

Results expectations vary greatly from project to project but most of the projects result in three most common outcomes: 1. Long-term successful results from SEO- continuos effect on the bottom line. 2. Reducing or increasing the investment in SEO based on real results. 3. Automation of processes and decision-making, making you focus on other things.

05
What does the project look like?
 

1

Intro meeting and we send you a strategic document that you fill out.

2

We work out a SEO audit through all parts, meeting where we review the audit with you.

3

We send you all the documentation and support you in implementing it

Average duration - Usually between 1 to 2 months until the audit is fully done.

 

SEO Support

01
What is this service?

Consulting services are support to an existing team or agency in charge of your SEO. We confront opinions with you, give suggestions on a regular basis with continuous monitoring of your SEO efforts. If you don’t have an SEO manager, we cover that role too – leading agencies or in-house teams.

02
Why do I need this?

SEO is a broad area with various issues to tackle – whether you deal with indexing problems, you want to know how you stack up against your competition or you are unable to properly prioritize your SEO efforts. Whatever the case might be, we are able to solve those issues for you.

03
What’s your approach?

We are doing a phase of getting to know your industry, primarily from a business perspective. Then we make a plan and program of how we will lead the project. We work in detail on all the plans that need to be carried out within the project and we support the implementation of these things.

04
What results are expected?

Results expectations vary greatly from project to project but most of the projects result in three most common outcomes: 1. Long-term successful results from SEO- continuos effect on the bottom line. 2. Reducing or increasing the investment in SEO based on real results. 3. Automation of processes and decision-making, making you focus on other things.

05
What does the project look like?
 

1

This varies greatly on a project-to-project basis.

Average duration - Support depends on what the client needs. It's rarely shorter than 3 months, usually it lasts 12 months or more because we become a vital part of the team.

 

Challenge type

SEO Strategy and Planinng SEO Audit SEO Support

Responsibilites

 

Approach SEO from a strategic point of view

Granular

  • We are doing an analysis of the digital environment
  • We plan goals, milestones and set expectations
  • We discover oportunities, choose priorities, do budgeting and we document the way those priorities should be adressed
  • We ensure the implementation of all of the above

Client

  • Explain in detail the business model and position of the company in the market
  • Provide access to all data needed for analysis
  • Strategy implementation and SEO management with our support (either in-house or team)
Skyrocket your organic traffic

Responsibilites

 

Exploit low-hanging fruits quickly and plan for the future

Granular

  • In-depth technical, content, offsite and on-page analysis with occasional questions for you.
  • We supply documents with all analyzes and detailed recommendations on what, how and when to change.
  • Support in the implementation of the proposal.

Client

  • You provide us with access to needed toolstack.
  • You provide important business information.
  • Implement the proposals given in the audit.
Skyrocket your organic traffic

Responsibilites

 

Ensure long-term SEO success through continuos improvement

Granular

  • On a weekly basis, we send suggestions and plans on what and how to change, test, improve
  • We have coordination calls with you to exchange opinions and experiences
  • We send accompanying documents as needed

Client

  • You fulfill all the proposals that we plan together
  • You confront opinions with us and do not just stand by
Skyrocket your organic traffic

Our SEO Consulting clients

Mercuri international Croatia Osiguranje Vichy Bagatin poliklinika Klimatizacija.hr Fil Rouge Capital

Frequently asked questions

To understand the service even better

Why do I need you if I have an agency?

We are not a substitute for an agency or for a dedicated in-house team – instead, we complement eachother. Our expertise allows us to dive deeper and go into more specifics than an agency would usually go.

Is my agency or in-house team going to get fired?

No, our job is not to throw someone under the bus and we don’t want to take over from your team. We help them to increase the overall results.

Will I spend less and get the same results?

Perhaps yes, perhaps no. If we ways (and we usually do) to save a bit of budget, we do it. But we also suggest increases of the budget if we see we can get even more for more budget. Everything is decided with you because you know your margins and your products.

Can I hire you as an external SEO manager?

Yes, you get us at your disposal to overlook and coordinate your SEO agency or your internal/external team.

Do you offer education?

We do, but it depends on what you need. Feel free to contact us and explain the type of education you would like us to have.

How can we know if we are a fit?

You will judge us by looking at the results, but results are ultimately the end product of execution. If you can help us and give us the freedom to handle your agencies, in-house team or freelancer and to help them execute our plans, then we’re a good fit.